Lomo at Moule

While at Moule on Academy I saw one of everything from the Lomo line. If you don't know what Lomography is, hit the link and learn about the decidedly low tech cult of photography. It's a non-digital but hip and loose approach that plays into the "arty off the cuff" trend. The take home message is this: EVERYONE is digital, but the truly hip have already moved on and come back to film to create low tech art. To that end, having the cameras for sale at Moule is a perfect fit.